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Seneca Falls Canal Fest 2017

29 April 2017
Categories: Bicentennial, Cayuga/Seneca Canals

Join us at the 2nd annual Seneca Falls Canal Fest. This year’s event will be held on July 7th, 8th and 9th. at the Canal Harbor in Seneca Falls NY.

Seneca Falls has set out to recreate the events that were first held in the early 1960’s when thousands of visitors and what seemed like 100’s of boats crowded the Canal Harbor.   Last year attracted more than 10,000 visitors who attended the three-day event and this year there are even more events scheduled and more promotion planned to ensure an even larger event.

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Help Promote the Discover The Erie Canal Website!!

28 January 2018
Categories: Canal NY

Promotion Opportunities for the Discover the Erie web site.

Many of our members have made great contributions towards the creation of the www.discovertheeriecanal.com web site. It is built to provide any member the opportunity to promote their organizations, their communities, promote events and programs that are related to the Erie Canal. We continue to encourage members to provide content and pictures relevant to their organizations and communities we are now looking forward to the next phase of the site and that is promotion.

We have developed a multi-faceted campaign built to incorporate many platforms designed to promote the site.

A number of these items have been listed below.

Any contribution that you as a member commit to the program will be dedicated entirely towards your organization, we will work with you to design a program to promote the content you wish to feature in a manner acceptable to you

We have three levels that we will develop programs for

$500

$750.00

$1,000.00

Below we have outlined a number of different marketing platforms that we are planning in working within.  If you have any questions please feel free to contact me at [email protected]  or call me at 516 313-8777

  1. DIGITAL MARKETING

 

Reach potential or existing customers with digital targeted advertising. This includes, but is not limited to, the following strategies:

 

  1. Site Retargeting                     
  2. Search Retargeting
  3. Keyword Targeting
  4. Contextual Targeting
  5. Geo-Fencing

 

Investment:

~$10/CPM (Cost Per Thousand Impressions of Ad)

Minimum of $750 per month = $9000/yr

Recommendation of $1500 to $2000 per month (fluctuate seasonally)

 

 

  1. SOCIAL MEDIA

 

  1. 3 weekly optimized social media posts across chosen Social Media channels
  • Facebook, Twitter, Instagram, Pinterest, etc.
  1. Management of comments and replies
  2. Paid Ads boosted across social media
  3. Bi-monthly detailed report of all efforts with recommendations

 

Investment:

~$499/month + advertising budget for boosted ads if desired + 15% of ad budget

~$250 Setup Fee per Social Media Channel (for branding consistency)

 

 

  1. PROMOTIONAL PRODUCTS

 

Encourage tourists to support the Erie Canal and proudly wear items with the DTEC / Canal NY logo, use drinkware, flags, blankets, dog leashes, etc. This also allows you to make money off of the products by marketing them up.

 

Investment:

~$15/per Embroidered Shirt

~$12/per Screen Printed T-shirt

~$18/per Embroidered Hat

~$8/per Can Koozie

~Many more items available

 

 

 

  1. ONLINE STORE

 

Add an online store to your existing website.

 

Investment:

~$6000 Online Store Setup

 

 

 

  1. VIDEOS

 

Develop key videos setting people at ease, explaining the process, virtual tour, targeting specific target markets, etc. Utilize these to attract online attention, play off of YouTube.

 

Investment:

~$1500/per video (Recommendation to have at least 10)

 

  1. EMAIL CAMPAIGNS

 

  • We’ll work with you to set up a MailChimp account for managing your email lists
  • Includes one email template setup and ready for you to use
  • Field added to the website allowing individuals to opt in for your mailing list
  • These individuals will automatically be added to your MailChimp account

Allows for multiple list management

 

Investment:

~$750 One Time Setup (does not include list import)

~$50 Per List Import

~$500 Monthly Management of Email Blasts (includes additional designs and graphics)

 

 

  1. RELATIONSHIP MARKETING

 

  • Develop a strategic plan for managing leads gained from tradeshows and other lead sources
  • Develop a strategic plan for staying in front of your existing customer base
  • You’ve worked hard to earn the attention of members and followers, now let’s give them even more reasons to follow you and refer you to others:

o   Send introductions, welcome and thank you cards to members, celebrate birthdays and other events; gifts may be included.

 

Investment:

~$395 Setup

~$39/month + postage (cards are physically mailed)

 

 

 

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Create A New Canal NY Website

30 January 2018
Categories: Canal NY

If you’re looking for a way to provide additional support for Canal NY consider a contribution towards the development of a new Canal NY web site.

The current www.canalny.com web site continues to function but the platform it is based on has become outdated and the ability to post information and update the site continues to grow more difficult.

While a simple web site that would contain all the necessary information about Canal NY, it’s mission, and its membership could be built for as little as $2,000, what Canal NY’s real need is to create a web site that includes a membership management system.

This would give Canal NY the tools necessary to manage & grow its membership. A web site that offers Canal NY the ability to simplify its dues collection, allow for prospective members to register and pay online as well as re-new their membership each year will provide greater opportunities for growth as well as providing increased revenue throughout the year.  The budget to complete the overall project is $7,500.00.

To obtain a detailed proposal on this project please contact Bill Drage @ [email protected] or 607 467-4462

 

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What’s New At Canal NY

11 April 2017
Categories: Uncategorized

What’s New at Canal NY

We may have been quiet, but not due to a lack of activity! Over the past year, Canal NY has been working hard on the development of the www.discovertheeriecanal.com web site. Built to be the “Tourism Site of The Erie Canal” The site will differ from any other online presence regarding the Erie Canal. This site is built upon the idea that what makes the Erie Canal so great are the more than 200 communities that make up the canal corridor. Each community will have the ability to promote itself within the umbrella of the overall site.

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Speed Limits For Boaters On The Erie Canal

7 June 2017
Categories: Boat the Erie Canal

Mariners are advised of the speed limits on the NYS Canal System described at http://www.canals.ny.gov/boating/speedlimits.html and mapped out at http://www.canals.ny.gov/maps/index.html?layer=speedlimits.

There are three speed zones on the canal system:

  • 5 MPH
  • 10 MPH
  • 30 MPH and above

Because vessel configurations vary, the speed thresholds at which different wake characteristics occur vary from vessel to vessel.  The speeds listed are more of a general guidance.  The wake characteristics for each zone must not exceed the following:

  • 5 MPH (red zone) – flat water, not even a ripple trails the vessel.
  • 10 MPH (yellow zone) – ripple, but no wake (a ripple is defined here as a small non-whitecap wave that is not large enough to rock a floating dock – less than about 12” in amplitude).
  • 30 MPH and above (green zone) – for vessels capable of getting up on plane, in riverine and lake sections this is allowed.  Wakes are produced when up on plane, and this is acceptable in New York State if not near a dock or other vessels.

On any New York State waterway when within 100 feet of shore no vessel may exceed 5 MPH.

Waking a floating dock can cause property damage, environmental damage, and personal injury.

NYS Canal Regulations §151.15 establish that the New York State Canal Corporation can fine mariners $100 and refuse lockage and bridge lifts for a period of six (6) hours

Watch this Video to learn more about no wake zones

 

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New York State Canal Conference

15 August 2018
Categories: Bicentennial, Canal NY, History

ONE WATER: NEW YORK HARBOR
OCTOBER 14 – 16, 2018 | HILTON GARDEN INN, STATEN ISLAND

One Water, New York Harbor is the theme for the 2018 New York Canal Societies’ Canal Conference to be held on October 14th. – October 16th. at the Hilton Garden Inn, Staten Island NY.
The conference will celebrate the role that New York Harbor has played in the success of the State’s historic inland waterway system. As New York State continues to celebrate the Erie Canal Bicentennial, New York Harbor is the perfect venue to commemorate the Centennial of The Erie Barge Canal.
Attending this conference will provide an incredible look into the value the Erie Canal played in New York Harbors
The Canal Society of New York State was formed in Buffalo in 1956 at the annual meeting of the New York State Historical Association. In that first year, membership was open to anyone interested in the history, folklore, and engineering of former canals and the present condition of the state’s remaining man-made waterways. This is still he primary focus of Canal Society Members today.
More than 50 years later, the Canal Society of New York State has an active membership and still organizes two field trips per year as well as an annual symposium, regular tours of European Canals as well as other smaller events. The Society has compiled a high-quality collection of canal artifacts, artwork, books and papers. You can learn more about the Canal Society of New York State on their website http://www.newyorkcanals.org
https://www.nyscanalconference.org/

SATURDAY, OCTOBER 13 – PRE CONFERENCE TOUR (TBD)
10:30 am – 4:30 pm
Boating with the Baymen: Long Island/South Bay Tour
________________________________________
SUNDAY, OCTOBER 14 – COMMUNITY DAY PROGRAM
12:00 pm
Registration opens for Community Program only
________________________________________
1:00 pm
Vans depart hotel
________________________________________
2:00 pm
Interactive Staten Island Ferry Cruise to Manhattan (Ferry ride is 1 hour RT)
________________________________________
3:15 pm
Walking Tour of St. George Waterfront/North Shore Promenade with stops and tastings at the Flagship Brewery and Oyster Bar
________________________________________
5:00 pm – 7:00 pm
Reception at Arts at Urby – will include remarks and exhibits featuring “Heroes of the Harbor”
________________________________________
7:00 pm
Dinner on own (will provide maps and restaurant options within 1 to 2 block away)
________________________________________
MONDAY, OCTOBER 15

6:45 am – 3:00 pm
Registration
________________________________________
7:00 am – 8:00 am
Continental Breakfast
________________________________________
8:00 am – 9:40 am
Welcome by Conference Chair, Conference Overview & Sponsor Recognition Welcome by Borough President, North Shore Representative & South Shore Representative
Welcome & Presentation by Host Community (Naomi Sturm & Dan Ward)
Presentation by NYS Canal Corporation & NY Power Authority
Presentation by Erie Canalway National Heritage Corridor Commission
________________________________________
9:45 am – 10:15 am
BREAK and Refreshments in Exhibitor Space
________________________________________
10:15 am – 11 am
Revitalizing Staten Island’s Commercial Waterfront
________________________________________
11:00 am – 11:15 am
BREAK
________________________________________
11:15 am – 1:00 pm
Luncheon & Program – New York’s Empire State Trail (Andy Beers)
________________________________________
1:15 pm – 5:30 pm
Mobile Workshops
(1.) Staten Island Ferry, Lower Manhattan Walking Tour/Canal Slips and South Street Seaport
(2.) Arthur Kill Boat Graveyard, Conference House & “Graves of Arthur Kill” Film Screening
(3.) Sailor’s Snug Harbor & Noble Maritime Collection
________________________________________
5:30 pm – 7:00 pm
Registration
________________________________________
6:00 pm– 7:00 pm
Reception with exhibitors (cash bar/light hors d’oeuvres)
________________________________________
7:00 pm – 9:30 pm
Dinner and Awards Presentations
Special Presentation: Water Way Youth Video
________________________________________
TUESDAY, OCTOBER 16
7:30 am – 11:00 am
Registration
________________________________________
8:00 am – 9:00 am
Continental breakfast with Exhibitors
________________________________________
9:00 am – 9:45 am
Break-out Sessions 1
(1.) Barge Canal 100th Anniversary
(2.) Billion Oyster Project
(3.) Coastal Storm Risk Management
________________________________________
9:45 am – 10:30 am
Break-out Sessions 2
(1.) Developing the Genesee River Waterfront
(2.) Interpreting Erie Canal History & Heritage
(3.) New York’s Iconic Attractions on the Water
(4.) Reimagine the Canals
________________________________________
10:30 am – 10:45 am
Refreshment break (coffee only)
________________________________________
10:45am – 11:45am
Break-out Sessions 3
(1.) Matton Shipyard: Preservation & Adaptive Reuse Initiative
(2.) One Water/One Brand
(3.) Shape Your Waterfront: How to Promote Access, Resiliency and Ecology at the Water’s Edge
(4.) Waterfront Recreational Opportunities
________________________________________
11:45am – 1:00pm
Boxed Lunch
© 2018 Canal Society of NYS – All Rights Reserved
Canal Society of NYS

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Locktoberfest on the Erie Canal

28 September 2017
Categories: Cayuga/Seneca Canals, Eastern Erie Canal, Oswego Canal, Western Erie Canal

Locktoberfest

Locktoberfest is a NYS Canal Corporation sponsored series of events located throughout the Erie Canal corridor. This year is no different with events located in five communities on all 4 sections of the Canal

Lockport located on the western section of the Erie Canal. Locktoberfest in Lockport is scheduled for Sept. 30th from the hours of 12 noon – 6 pm. A celebration of their local heritage, their farms, food, crafts, and community all built on the shores of the Erie Canal. For more info on the event in Lockport visit their web site at www.locktoberfest.org.

 

Seneca Falls hosts there first annual Locktoberfest celebration on Oct. 7th. The event is scheduled to last all day with vendors, music, food, and boats.

This will be the last weekend of boating on the Canals and Seneca Falls will be the place for boaters as Seneca Falls welcomes boaters with more than 900’ of docking available. Free electric, wi-fi and boater amenity center all make for a great experience while visiting Seneca Falls

 

Rome, where the first shovel for construction of the canal 200 years ago went into the ground celebrates Locktoberfest on Oct. 7th from 11 am. – 8 pm. Rome celebrates Locktoberfest on the waterfront in Bellamy Harbor. Craft Beer and Wine Tent, Food Trucks, Pony Rides, and celebrate the grand opening of the Navigation Center and the lighting of the Water Tower at 6pm.   More info at [email protected]

 

Phoenix home of the bridge house brats celebrates Locktoberfest on Oct. 7th. Their event runs from 11 am – 8 pm. Visit the Stage Street Food Court which will be featuring over 30 food trucks & vendors offering $1.00 samples and full menus of festival favorites.

Two full Beer & Wine Gardens including NY’s finest craft beers, ciders, wine, slushies, smoothies and more!

Live music will be featured during the event on the Great Outdoors main stage along with acts appearing on their new second stage located on the northern end of State Street.

Countless Crafters and artisans will be on hand selling locally made unique creations!!

 

Fort Edward on the Champlain Canal celebrates on Oct. 14th. with an all-day event.

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Erie Canalway National Heritage Corridor Tourism Survey

17 August 2017
Categories: Bicentennial

Your opinions matter! Erie Canalway National Heritage Corridor is conducting an online survey to gather opinions regarding travel and activity destinations in the Corridor, including the NYS Canal System and Canalway Trail. They especially want to hear from people like you who appreciate the experiences that the Erie Canalway and its surrounding communities have to offer.

Please take part in the survey, which will take about 10 minutes to complete. Thank you!

Take the Survey!

http://www.surveygizmo.com/s3/3661565/CanalCorp

 

 p.s. Your answers will be aggregated and will not be linked to you personally, nor will you be asked to buy anything.

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Historic Palmyra’s Pirate Weekend Aug. 11th & 12th!

22 June 2017
Categories: Uncategorized, Western Erie Canal

Historic Palmyra’s Pirate Weekend is all set for Friday & Saturday August 11th & 12th. The Pirates of the Erie Canal invade the Port of Palmyra Marina and other venues throughout the Village of Palmyra, bearing a boatload of fun for all ages. A full weekend of adventure and action is planned including: FREE Movie in the park on Friday night at Dusk. (Princess Bride…new for this year!!!) On Saturday, a Pirate Regatta Bed Race, Pirate & Kazoo Band Parade, Painted windows along Main St., BIG Vehicles to climb, Chicken BBQ, Canal Boat Rides, Dunking booth, Old time photos, (We’ll let you borrow pirate gear if you don’t have any!) Vendors and Artisans. Puppy Parade, Historic Palmyra Museums and Walking tours, pirate tales, live music, food, and artisan vendors, children’s games, Healthy Living Treasure Hunt’ Jolly Roger 5K race (to benefit Pal-Mac Select Choir!) and much more. Dress Like A Pirate and join the parade!! Don’t forget to bring home some swag from the Pirates Bazaar, a sidewalk sales extravaganza from Palmyra’s Main Street merchants. Pre-Built pirate beds available to borrow for the bed-race-teams of 5, age 16 years and older please. Visit www.eriecanalpirates.com for details and complete schedule of call William Unterborn at (585)368-8081

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Seneca Falls

7 October 2017
Categories: Uncategorized

 

Seneca Falls NY finds itself at the crossroads of the Finger Lakes region. Located between Seneca and Cayuga lakes, Seneca Falls also finds itself at the crossroads of History. The Women’s Rights movement was founded in Seneca Falls in 1948, that world changing event is celebrated every day at the Women’s Rights National Historical Park. The Wesleyan chapel the scene of that first convention has been restored and visitors to the Historical Park can learn about those events every day.

Seneca Falls also finds itself as the home of the Women’s Hall of Fame, the new headquarters for that venue will be open in 2018 in the restored Seneca Knitting Mills building located directly on the Erie Canal.

The Seneca Falls Heritage Area interprets the village’s development and role in the Reform Movements of the 19th. century. The area features a classic main street, a well-appointed harbor on The Cayuga-Seneca Canal, as well as many historic homes and architecturally interesting neighborhoods. The Heritage Area’s visitor center serves as an orientation point for local and regional history, providing an historical overview and information on various area attractions.

The Seneca Museum of Waterways & Industry is located at 89 Fall Street in the middle of historic downtown Seneca Falls and serves as a point of interest for local and regional history. The Museum provides a historical overview illustrating how the Seneca River and the Cayuga-Seneca Canal powered the rise of industry and fostered cultural development.

History continues at the Historical Society Museum located at 55 Cayuga Street in Seneca Falls in a home with long and varied history. The original structure was built in 1823 as a one room wooden house. Edward Mynderse son of the early land developer Colonel Wilhelmus Mynderse erected a two-story brick structure around 1855 on the site. The Historical Society bought the building in 1961 and the house you see today has undergone no major changes since the 1880’s

Frank J. Ludovico Sculpture Trail lies along the south side of the Cayuga-Seneca Canal leading west along the Canal from the village. The Trail’s Visitors and Arts Center is located at 61 Ovid Street, Route 414 in Seneca Falls.

Seneca Falls is also rumored to have been the inspiration for Frank Capra’s Classic movie it’s a wonderful life. Frank Capra was thought to have spent time in Seneca Falls prior to the production of the movie, a visitor to the town can identify many venues similar to those in the movie. Seneca Falls celebrates the movie with a celebration during early December each year. The It’s a Wonderful Life Museum is in downtown Seneca Falls, for more information visit their web site at www.therealbedrordfalls.com

One of the most photographed venues in Seneca Falls is the Trinity Episcopal Church. Built in 1885 in the Anglo-Gothic style. It is famous for its rising tower and stained glass some of which were made by the Louis Tiffany Studios. The Church is located at 27 Fall Street along the western end of Van Cleef Lake.

The Elizabeth Cady Stanton House, home of the women’s rights leader, is open for guided tours by the National Service Rangers.

Seneca Falls offers visitors of all kinds a complete experience, whether you arrive by boat and utilize any of the more than 900’ of docking space, equipped with electrical, water, Wi-Fi and a boater amenities center which includes bathrooms, lounge, showers and laundry all available to the boater for FREE, bicyclists and hikers can enjoy the same level of experience and they travel through Seneca Falls,

Seneca Falls surrounded by more than 70 wineries connects to the Seneca Lake Wine Trail, Cayuga Lake Wine Trail, the Kueka Lake Wine Trail as well as the Canandaigua Lake Wine Trail.

For a visitor Seneca Falls enjoys many restaurants, hotels/motels, bed & breakfasts as well as historical sites and museums some of which are highlighted above.

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